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Title: Unlock Your First $100 on Skool: Strategies and Pitfalls to Avoid

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Starting a community on Skool and earning your first $100 can seem daunting, but with the right approach, it can be a rewarding experience. In this guide, we’ll explore strategies for establishing a thriving online community, common pitfalls to avoid, and how to monetize your platform effectively.

The Journey Begins: Our 20-Day Snapshot

To provide context, let’s look at a snapshot of our experience during the first 20 days of launching our Skool community. Impressively, we surpassed $2,000 in net cash, with $400 in monthly recurring revenue. This momentum demonstrates the potential for growth and monetization in a well-structured community.

Choosing the Right Skool Model

Understanding your community model is crucial to your success. Skool offers five different models: Free, Subscription, Freemium, One-time, and Tiers. It's tempting to jump straight into offering tiers, which include standard, premium, and VIP levels, much like a gym membership. However, unless you're already an influencer, this might not be the best approach.

For most, starting with a freemium model is advisable. This allows you to offer a free standard membership while providing opportunities for members to upgrade to premium or VIP levels. The freemium model helps expand your community rapidly, as free access encourages initial engagement.

Pricing Structure: Setting the Stage for Success

Your pricing structure plays a pivotal role in attracting members. For a freemium model, consider setting your premium level at $9 per month or $49 per year, and VIP at $97 per year. Although these prices may seem low, they allow you to accumulate volume and, over time, give you the flexibility to adjust pricing based on community dynamics.

Marketing Tactics: Driving Traffic to Your Skool Community

Success entails not just creating a community but also effectively drawing traffic. Three main avenues exist:

1. Internal Skool Traffic: With Skool's growing user base of 20 million, you can leverage existing platform traffic to capture interest.

2. Organic Traffic: Utilize your social media networks—Facebook, TikTok, Instagram, LinkedIn—to organically promote your community.

3. Paid Advertising: Although more costly, strategic use of social media ads can significantly boost visibility.

Our initial success was largely driven by organic traffic, enhancing reach without incurring significant costs.

Crafting Your Outreach: Branding and Promotion

Consider your promotion like hosting an exciting event—a pool party. Your Skool community is the “party,” and your social media posts serve as invitations. Brand your community consistently across all communications. For example, our branding emphasized "10 Minute School Growth Challenge," thus embedding the name in the minds of potential members.

Skool Launch Plan

Running a thriving Skool community that generates consistent revenue is within reach. Start with a freemium model to build a lively and engaging member base, optimize your pricing for growth, and effectively drive traffic through internal and organic avenues. By embracing these strategies, not only will you earn your first $100, but also lay a strong foundation for continued growth and success.

Want more insights and strategies? Be sure to check out our other videos for a deeper dive into growing your Skool community.

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